My school run days are long gone.
But even though I’m nostalgic about those mornings when my daughter and I walked hand in hand to her North Yorkshire primary school I’m relieved about one thing. There was absolutely no pressure whatsoever to look chic at the school gate. We Iived in a windswept farming village, so the most common look for mums was mud-spattered wellies, coats and scarves. None of us turned up in Made in Heaven jeans, Joseph jackets or Kurt Geiger shoes. And rather than carrying Mulberry bags, we clutched book bags, show and tell treasures and lunch boxes.
Now the trend to dress up to the nines on the school run is gathering pace. Yummy mummy superstars like Gwyneth Paltrow and Elle Macpherson get praised to the skies for their school gate style and loads of bloggers proudly post daily pictures of the outfits they’ve worn for that morning’s drop off.
The August issue of Easy Living magazine features a piece showcasing seven mums on “the school runway” in Newcastle upon Tyne.
They all have glowing skin, immaculate hair and full make-up. One wears a Missoni dress, Prada sunglasses and Nine West wedges, while another is in a Hugo Boss suit and Gucci sandals.
It’s galling to admit this, but they’ve clearly put more effort into their school gate outfits than I do for a posh wedding…
